B.C. Lions owner Amar Doman teases new jerseys, season-opener guest appearance ‘Vancouver is not going to forget’

Photo courtesy: B.C. Lions

Amar Doman is many things: an entrepreneur, a business mogul, a philanthropist, and apparently, a massive tease.

The B.C. Lions’ owner joined Donnie and Dhali on CHEK TV in Vancouver to talk about the 2022 season, but was deliberately scarce with the details on some of the team’s biggest plans. One thing is for certain, fans should be eagerly awaiting an announcement in the near future surrounding the Lions’ season opener at BC Place.

“We’re arranging something special. We can’t tip our hand yet, we’re going to announce that in a little while as we get closer to the season, but June 11, Saturday night, is gonna be a night Vancouver is not going to forget. Everyone’s going to be writing about this one,” Doman hinted.

“We want to rock the CFL a little bit that night. We’re going to be throwing a big party, it’s going to start early and the Lions are going to play the Elks to kick off the season. It’s going to be an unbelievable evening and I think we’re going have a very serious attendance level once we announce what guests we’re going to have.”

Doman gave no further indication who those guests might be, whether musical or otherwise, but the team has been in the news recently for its celebrity connections. On Super Bowl Sunday, Vancouver-born Hollywood superstar Ryan Reynolds shook up social media by decking his Spirited co-star, comedy legend Will Ferrell, head to toe in B.C. Lions gear for the big game.

Doman wouldn’t confess to just how pre-planned the moment was, but did indicate more celebrity collaborations will be in store.

“We’re saying that’s all part of the master plan and we can’t comment further, but I will say that went completely viral,” he grinned.

“There’s a few things we’re working on in the background with a lot of different personalities and celebrities, so I’ll leave it there, but what a great accolade for the B.C. Lions right there and certainly you’re gonna see more stuff like that.”

Just how star-studded the season-opener might be remains to be seen, but celebrities like Reynolds and Ferrell may need to refresh their wardrobe before any future appearances. When asked if the Lions would be getting new jerseys next season, the owner’s evasive answer gave away the game.

“You guys are asking me all the questions, I can’t tell you,” Doman laughed. “You know, I probably answered it there, so we’ll just leave that one under wraps so to speak. There could be something interesting coming for 2022.”