The Saskatchewan Roughriders have trademarked a new logo design with the federal government’s intellectual property database.
The logo is circular in shape with a stylized ‘S’ in the centre. The letter includes two different colours separated by what appears to be a stalk of wheat, while the ring surrounding it reads ‘Saskatchewan Roughriders.’
The trademark was filed on July 14, 2022. Virtually all images registered in the intellectual property database are pictured in black and white, so the logo’s lack of colour shouldn’t concern members of Rider Nation. Given the team’s colour scheme, it seems safe to assume that the logo will include shades of green and white if and when it is used.
The Riders last changed their logo in 2016 when they subtly re-styled the ‘S’ and eliminated the colour grey. The team’s primary logo hasn’t undergone a major overhaul since 1985 when its vintage circular logo was replaced. This logo is still worn annually in the Labour Day Classic as part of the club’s alternate throwback uniforms.
It remains unclear how the Riders plan to use this new logo. It was first found by Ben Lypka.
