The 108th Grey Cup between the Winnipeg Blue Bombers and Hamilton Tiger-Cats drew an average English language television rating of 2,873,000 on Sunday, which is down 22 percent from 2019.
The game drew an average audience of 821,000 in the key 25-54 age demographic, while an average of 1,502,000 watched in the 55-plus age demographic.
On Tuesday, TSN revealed on Twitter that streaming numbers for the game had increased by 75 percent since 2019.
The Blue Bombers trailed 22-10 in the fourth quarter but battled back to take a 25-22 ahead of Hamilton’s final drive. Michael Domagala kicked a field goal with six seconds remaining, making Sunday’s title game the fourth in league history to go to overtime.
Darvin Adams caught a touchdown pass from Zach Collaros in Winnipeg’s first possession before an interception by Kyrie Wilson sealed the 33-25 victory for the Blue Bombers.
Winnipeg head coach Mike O’Shea suggested that his team never stopped believing they would win Sunday’s game as they defended their Grey Cup title from 2019.
Zach Collaros was named the game’s Most Valuable Player after throwing for 240 yards, two touchdowns, and two interceptions, while Nic Demski was named Most Valuable Canadian after recording six touches for 26 yards and a touchdown.
It’s the third time in franchise history the Bombers have won back-to-back Grey Cups, 1958 and 1959, 1961 and 1962 were the other two occasions. While Collaros is the second quarterback in team history to win two straight big silver trophies, Ken Ploen was the other in 1961 and 1962.
Grey Cup Sunday TV ratings 2021:
Winnipeg vs. Hamilton — 2,873,000
2019 Grey Cup
Hamilton vs. Winnipeg — 3,682,600
2018 Grey Cup
Ottawa vs. Calgary — 3,132,000
(Lowest-rated game since 2001 and smallest average audience — 2,700,000 — for TSN since taking over the broadcast rights prior to the 2009 season.)
2017 Grey Cup
Calgary vs. Toronto — 4,100,000
2016 Grey Cup
Calgary vs. Ottawa — 3,600,000
2015 Grey Cup
Ottawa vs. Edmonton — 4,100,000
2014 Grey Cup
Hamilton vs. Calgary — 4,100,000
2013 Grey Cup
Hamilton vs. Saskatchewan — 4,500,000
2012 Grey Cup
Calgary vs. Toronto — 5,500,000
2011 Grey Cup
Winnipeg vs. B.C. — 4,600,000
2010 Grey Cup
Saskatchewan vs. Montreal — 6,040,000
2009 Grey Cup
Saskatchewan vs. Montreal — 6,100,000
(Grey Cup record for average viewers.)