Bench Brewing announced its first-ever lager, co-branded in partnership with the Hamilton Tiger-Cats and sold out in less than two hours.
The limited edition Ticats cans were a coveted item.
Ummmm… She gone. Wow. ???? https://t.co/9Ju51bVYjI
— Bench Brewing Co. (@benchbrewing) April 22, 2020
“We’ve been happy pouring our beers throughout Tim Hortons Field and collaborating on the amazing experience at the Bench Craft Beer Gardens since 2017,” Matt Giffen, founder at Bench Brewing, said.
“We are very proud to call the Town of Lincoln home, and also as proud to have the city of Hamilton and Ticats Nation as part of our extended community. Launching this beer in the limited edition Ticats can is the perfect way to express our partnership.”
Lincoln Lager is Bench Brewing Company’s first lager. Brewed in the German Helles style, the beer was designed around the local water profile surrounding the Bench Brewery. With notes of noble German hops and a gentle malt backbone, the lager is crisp, clean and extremely refreshing.
Clearly Ticats fans felt the same way.